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ストラテジ系 (Strategy)Tested 1×
バスケット分析
ばすけっとぶんせき · Basket analysis
An analytical technique used in retail and other industries to examine which products customers purchase together in a single transaction, revealing associations and co-purchase patterns. Insights such as many customers buying product A and B together can drive cross-selling strategies and optimize store layouts. It is one of the most well-known applications of data mining.
Past questions testing this term · 1 questions
- 2014h26a #28顧客の購買行動を分析するバスケット分析の事例として,適切なものはどれか。