A technique that analyzes a user's browsing history, purchase records, or rating data to automatically suggest products or content they are likely to find relevant. It is widely used in e-commerce and streaming services for personalized suggestions. Common underlying approaches include collaborative filtering and content-based filtering.

Past questions testing this term · 1 questions

• 2016h28h #3インターネットショッピングにおいて，個人がアクセスしたWebページの閲覧履歴や商品の購入履歴を分析し，関心のありそうな情報を表示して別商品の購入を促すマーケティ…